Marketing Teams

Know What the Market Thinks of You

Track brand awareness and perception, test ads and messages before they go live, catch visitors with website and exit-intent surveys, and build personas from real answers. Leads flow straight to HubSpot and Slack.

Free plan forever. No credit card required.

  • Email, SMS, WhatsApp, and web
  • HubSpot and Slack integrations
  • 675+ templates
  • Free plan, no credit card

The Challenge

Campaigns Launch on Guesswork

Most marketing decisions are made without asking the audience, because asking has been slow and expensive.

Brand Health Measured Once a Year

An annual agency study tells you where the brand was, not where it is going.

Messages Untested Before Launch

Taglines and ad concepts go live on gut feel, and the budget is spent before anyone learns which one worked.

Visitors Leave Without a Word

Most website visitors never convert and never say why.

Personas Built From Assumptions

Segments drawn from analytics alone miss motivations, objections, and the words customers actually use.

The Solution

Built for Brand and Growth Teams

Brand Awareness and Perception

Run recurring brand trackers with aided and unaided recall, perception attributes, and competitor comparison, and watch the trend over time.

Ad and Message Testing

Show concepts, taglines, or creatives with randomised order and ask for preference, clarity, and intent before anything ships.

Website and Exit-Intent Surveys

Embed a widget on landing pages or trigger a one-question survey when a visitor is about to leave.

Persona and Segmentation Research

Combine demographic, behavioural, and attitudinal questions, then segment and compare groups with cross-tabs and Clue AI themes.

Leads to HubSpot and Slack

Send qualified respondents to HubSpot as contacts and alert the team in Slack the moment a hot lead answers.

Multichannel Reach

Distribute by email, SMS, WhatsApp, QR codes, or web links, with one dataset no matter where the answer came from.

Platform Facts

8
Distribution Channels
Email, SMS, WhatsApp, voice, kiosk, print and QR, Slack and Teams, web links
675+
Templates
Brand tracking, concept testing, website feedback, and more
35+
Question Types
Image choice, ranking, sliders, matrices, and open text
80+
Integrations
HubSpot, Slack, Segment, Google Analytics, Zapier, and more

Why Claform

Research Quality, Marketing Speed

Encrypted Data

Respondent data encrypted in transit and at rest.

Clue AI

Themes and sentiment from thousands of open-text answers in minutes.

Real-Time Alerts

Slack and email notifications on the responses that matter.

6 Languages

Run the same study across markets, right-to-left included.

Consent and Opt-Out

Built-in consent prompts and opt-out handling for SMS and email outreach.

Branded Surveys

Your logo, colours, and domain so the survey feels like the brand.

Test It Before You Spend On It

Free plan with no credit card. Upgrade to Professional with a 7-day free trial when you are ready.