Meet Clue, your AI survey agent
Describe your survey. Clue builds it.
Clue is the AI agent inside Claform. Generate a survey from a single prompt, refine it by chatting, and turn raw responses into real analysis — so you ship surveys people actually finish.


Ask Clue for a survey and watch it appear in the builder, ready to edit.
How it works
From idea to insight in three steps
Clue handles the busywork of building and analyzing surveys so you can focus on the questions that matter.
Describe it
Tell Clue what you want to learn — in a sentence, a voice note, a PDF, a URL, or an existing form. Clue drafts a complete, structured survey in seconds.
Refine it
Chat to adjust anything: add logic, change tone, translate, or rework a question. Clue shows you a preview of every change before it applies.
Analyze it
As responses arrive, Clue's AI Data Analyst turns them into statistics, sentiment, trends and a shareable PDF report — no spreadsheets required.
Multimodal generation
Start from anything
Clue meets you where your ideas already live. Give it text, talk to it, or hand it a document — it builds the survey either way.
From a prompt
Type what you want to measure and Clue drafts the whole survey, question by question.
From your voice
Speak your idea out loud and Clue transcribes and structures it into questions.
From a PDF
Upload a brief, report or paper questionnaire and Clue turns it into a live survey.
From a URL
Point Clue at a page and it drafts a survey grounded in what it finds there.
Import a form
Bring an existing form and Clue rebuilds it in Claform, ready to improve.
Then refine it, conversationally
No menus to hunt through. Just tell Clue what to change — "make it shorter", "add a rating scale", "ask about pricing" — and it updates the survey while you keep the flow of your thinking.
AI Data Analyst
Real analysis of real responses
This is where Clue earns its keep. Point the AI Data Analyst at your responses and get the kind of analysis that usually needs a data team.
Statistics that hold up
Descriptive stats, distributions, cross-tabulations and significance testing computed directly from your response data.
Machine learning
Clue clusters segments, surfaces drivers, and flags patterns you would never spot by scrolling a spreadsheet.
Sentiment analysis
Open-text answers are classified by tone and emotion so qualitative feedback becomes something you can measure.
Trend detection
Track how scores and sentiment shift over time, with automatic detection of meaningful changes.
Exportable PDF reports
Turn a full analysis into a branded, presentation-ready PDF you can hand to stakeholders in one click.

The AI Data Analyst analyzing real survey responses in Claform.
Every chart and finding is computed from your actual responses. Clue explains what it found and how — no invented numbers.
See every response
Results and responses, made clear
Watch results roll in live and drill into individual responses whenever you need the detail behind the numbers.

Aggregated results update live as responses arrive.

Open any single response to see the full picture.
Live dashboards
Your metrics, always current
Pin the numbers that matter to a live dashboard and share it with your team. Every widget refreshes as new responses land.

A live Claform dashboard tracking survey performance.
More of what Clue does
AI across the whole survey lifecycle
Clue isn't a one-trick add-on. It helps at every stage — building, translating, and grading.
AI translation
Ask Clue to localize an entire survey and it translates every question and option — Claform serves respondents in 6 languages.
Smart skip-logic
Clue normalizes and cleans up your branching so respondents only ever see the questions that apply to them.
Quiz auto-marking
For quizzes and assessments, Clue helps set answer keys and marks responses automatically so grading isn't manual.
In-builder editing
Ask Clue to change anything in an existing survey, preview the exact diff, and apply it with one click.
Built on the full platform
Clue sits on top of everything Claform does
The AI is powerful because the platform underneath it is. These are the capabilities Clue builds on.
From simple choices to heatmaps, card sorts and signatures.
Reach people by link, email, SMS, WhatsApp, kiosk and more.
Serve respondents in their own language, right-to-left included.
Collect responses natively across iOS, Android and beyond.
Questions
Clue, answered
The things teams ask most before they start building with Clue.
Is my data used to train AI models?
No. Your survey content and response data are not used to train foundation models. Clue uses your data only to build and analyze your surveys inside your account, and it stays yours.
Which languages does Clue support?
Clue can generate and translate surveys, and Claform delivers them to respondents in 6 languages — English, Spanish, French, German and Arabic among them, with full right-to-left support.
Do I need survey-building skills to use Clue?
No. If you can describe what you want to learn, Clue can build it. It drafts a complete, structured survey from a prompt and you refine it by chatting — no prior survey experience required.
Is the analysis accurate?
The AI Data Analyst computes statistics, cross-tabulations and trends directly from your real response data, and explains how it reached each finding. It surfaces and summarizes what's in your data rather than inventing numbers.
Can I edit what Clue creates?
Always. Clue produces a normal Claform survey you have full control over. You can edit anything by hand, or ask Clue to make a change, preview the exact diff, and apply it.
How much does Clue cost?
You can start building with Clue on Claform's free plan with no credit card. Higher-volume AI features are available on paid plans as your usage grows.
Meet the fastest way to your next survey.
Start free and let Clue build, translate and analyze your surveys — so you can focus on the answers.